

Sponsorship
Join us as a sponsor for the annual FM106.1 Care-a-Van for Kids presented by Koh'ls Deparment Stores. Your generosity will have a significant impact on the success of the event.
Sponsorship opportunities include:
1. Power hour sponsor ($2,500 investment)
As a power hour sponsor, your $2,500 investment would provide a match donation to the listeners who call the phone bank during the specified one-hour time period during the event. We promote the hour by saying "It's a Company Name power hour. Call now and Company Name will match your donations up to $2,500!"
As a power hour sponsor, your company will receive:
- Approximately 10 on-air mentions per sponsored hour – a value of $2,500.
- Name/logo placement and link to your website (if applicable) on the Care-a-Van for Kids website (www.chw.org/careavan) and the FM106.1 website (www.fm106.com) – a value of $1,500.
- Name recognition as a power hour sponsor with a link to your site in one promotional FM106.1 e-mail blast reaching more than 40,000 FM106.1 listeners – a value of $1,500.
- An opportunity to be interviewed LIVE on the radiothon as you make your donation.
- Recognition in the Children's Hospital and Health System Donor Report.
- Increased brand awareness, expanded reach and recognition and the goodwill that come from publicly supporting a worthy cause within Wisconsin communities.
2. Official retail sponsor
As a retail sponsor, you will help develop an in-store donation opportunity for consumers. For example: displaying donation canisters, selling blue ribbon paper icons, rounding up at checkout or donating a portion of sales proceeds.
As a retail sponsor, your company will receive:
- Approximately 30 on-air mentions starting 3 weeks before the event - a value of $7,500.
- A minimum of, but not limited to, 30 thank you announcements airing duing and after the event.
- Name recognition as a retail sponsor with a link to your website in one promotional FM106.1 e-mail blast reaching more than 48,000 FM106.1 listeners – a value of $1,500.
- Recognition in the Children's Hospital and Health System Donor Report.
- Increased brand awareness, expanded reach and recognition and the goodwill that come from publicly supporting a worthy cause within Wisconsin communities.
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