Walmart and Sam’s Club locations raise vital funds for Children’s Hospital of Wisconsin

May 01, 2014
Donations collected May 1 – June 11 through the CMN Hospitals Campaign stay in the community to help local kids

logCMNMILWAUKEE — From May 1 through June 11, Walmart customers and Sam’s Club members can help “Every child live better” by making a donation of $1 or more at the retailers’ nearly 80 locations raising funds for Children’s Hospital of Wisconsin, the local Children’s Miracle Network Hospital.

Customers and members can quickly add a “Miracle Balloon” donation during checkout this spring, with 100 percent of funds flowing directly to Children’s Hospital of Wisconsin. Donations provided each year — with most given $1 at a time — have added up to a serious beneficial impact on children’s health. In 2013, the six-week Walmart and Sam’s Club fundraising campaign raised $54 million for local Children's Miracle Network Hospitals nationwide.

“Funds raised through the Children’s Miracle Network support the programs, services and amenities that make a kid’s stay at Children’s Hospital of Wisconsin all the more comfortable for the child, their parents, and even siblings,” said Jeff Stewart, chief operating officer of Children’s Hospital of Wisconsin Foundation.

“Our member hospitals depend on the charitable funds Walmart and Sam’s Club associates, customers and members contribute every year,” said John Lauck, president and CEO of Children’s Miracle Network Hospitals. “We feel incredibly grateful for the support this in-store fundraising campaign receives and credit the generous individuals at the register for giving Milwaukee-area kids and families the hope of healing. We’re also excited about new initiatives to increase understanding of the charitable need of children’s hospitals and the dramatic impact Walmart and Sam’s Club fundraising has on its communities.”

New this year, year-round signage featuring Children's Miracle Network Hospitals will appear in designated Walmart baby departments to show the impact of local funds raised. Packaged goods suppliers including Gerber, Johnson & Johnson and Proctor & Gamble also have enlisted to support Children's Miracle Network Hospitals and Walmart’s Every Little Step program. In addition, families across the nation can tune in for an episode of ABC’s “Bet On Your Baby” airing May – July featuring the charity.

Since 1987, Walmart and Sam’s Club fundraising across North America has provided more than $700 million for pediatric care. Funds are used by the community hospital depending on the greatest need — helping to provide necessary charitable care, establish critical care wings, introduce therapy programs, and fund specialized, lifesaving treatment and equipment. To find your Children’s Miracle Network Hospital or for more information on how to help kids in your community, visit

About Children’s Hospital of Wisconsin
Children’s Hospital of Wisconsin is the region’s only independent health care system dedicated solely to the health and well-being of children. The hospital, with locations in Milwaukee and Neenah, Wis., is recognized as one of the leading pediatric health care centers in the United States. It is ranked No. 4 in the nation by Parents magazine and ranked in nine specialty areas in U.S. News & World Report’s 2013-14 Best Children’s Hospitals report. Children’s provides primary care, specialty care, urgent care, emergency care, community health services, foster and adoption services, child and family counseling, child advocacy services and family resource centers. In 2012, Children’s invested more than $117 million in the community to improve the health status of children through medical care, advocacy, education and pediatric medical research. Children’s achieves its mission in part through donations from Individuals, corporations and foundations and is proud to be a member of Children’s Miracle Network Hospitals. For more information, visit

About Children's Miracle Network Hospitals
Children’s Miracle Network Hospitals® raises funds and awareness for 170 member hospitals that provide 32 million treatments each year to kids across the U.S. and Canada. Donations stay local to fund critical treatments and healthcare services, pediatric medical equipment and charitable care. Since 1983, Children’s Miracle Network Hospitals has raised more than $5 billion, most of it $1 at a time through the charity's Miracle Balloon icon. Its various fundraising partners and programs support the nonprofit's mission to save and improve the lives of as many children as possible. Find out why children's hospitals need community support, identify your member hospital and learn how you can Put Your Money Where the Miracles Are, at and

About Walmart
Wal-Mart Stores, Inc. (NYSE: WMT) helps people around the world save money and live better – anytime and anywhere – in retail stores, online, and through their mobile devices. Each week, more than 200 million customers and members visit our more than 10,700 stores under 69 banners in 27 countries and e-commerce websites in 10 countries. With fiscal year 2013 sales of approximately $466 billion, Walmart employs more than 2.2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting, on Facebook at and on Twitter at Online merchandise sales are available at and